We strive for a world in where humans live in equilibrium with nature and the imaginary can become reality. We work on that every day, by creating new user-experiences, improving usability, sustainability and aesthetics in everyday products.
/Strategy, Research, Workshops & Designs
We help clients with consumer centered design research in where we study competition, price targets, consumer groups and other insights relevant for creating new product concepts, working for you as well for your consumers. After that we start creating ideas, design concepts and prototypes for further evaulation of a potential new product. In collaboration with you and/or your designers we can offer AI-inspired designs using Stable Diffusion or MidJourney.
/Human Factors, Product Ergonomics
Products can be very good looking but can be very frustrating (interface) or painful to use. Ergonomic research and redesign of your product can help in that case. Product usability evaluations provide insights and suggestions for redesign of your products which can be tested afterwards by usability tests. Our consultants can help with writing ergonomic design guidelines, research for human body dimensions and anthropometric research.
/Circular Design, Sustainability
Transforming towards a circular value chain should start at the onset of any project. We are a sustainability consultancy company dedicated for consumer goods (fashion, electronics or household appliances). We provide design research and circular design methods to reduce your product's materials, energy and waste during its entire lifetime and we help companies setting up guidelines and tools for designers and engineers.
Circularity for a Better World
Our approach for a circular value chain and a better world
Human Body Dimensions
Read how our anthropometric database can help you
How do we use it and how to keep track of all developments?
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Whatever question you have or whatever problem you try to solve, let's talk about it and let's discuss how we can help you.
We will contact you within one or two working days to discuss your request in more detail.